On August 14, 2025, in Kuala Lumpur at the Yimeng Daji China Mall, Standardvista CEO Mr. Paul Wong Siew Kee and Madam. Wang Yuhua, President of Yihuang International Investment (Hainan) Co., Ltd., formally signed a strategic cooperation agreement. The two parties will leverage premium resources, including the Malaysia-China Bilateral Business Database, to jointly advance the internationalization and operations of the Hainan Trade Center. Yihuang International focuses on providing strategic consulting and execution support for cross-border business collaboration, empowering Chinese enterprises to expand globally.
The cooperation will center on three core areas:
- Business Opportunities & Resource Linkage– Cross-border matchmaking, industry resource integration, and government & investment platform referrals.
- End-to-End Market Landing Services– Covering market entry consulting, company registration, compliance, branding, marketing, distribution, team building, cross-border cooperation, capital management, and global market expansion.
- Enterprise & Project Incubation– Startup incubation, investment matchmaking, digital transformation, and cross-border e-commerce enablement.
During the ceremony, Madam. Wang also formally appointed Mr. Wong as Strategic Director for Southeast Asia Market Expansion, responsible for driving business development, government and chamber engagement, project execution, and localized operations in Malaysia and the wider Southeast Asian region.
